One of the biggest stunts1 online and in social media right now had very low-key beginnings on the professional golf circuit.

现在在互联网和社交媒体上最盛行的行为其实是在专业高尔夫球场上低调开始的。

The so-called ice-bucket challenge -- dump ice water on yourself, post and tag yourself on social media and challenge others to do the same -- got its start among golfers as a way to support pet charities. In just a few weeks, it has become a major fundraising coup2 for patients and organizations with ALS, a neurodegenerative disorder3. It is commonly called Lou Gehrig's disease, after the baseball player who had it.

这个叫做冰桶挑战的活动需要参与人将一桶冰水浇在自己身上,然后将整个过程发布在社交网站上,并提名别的人来同意挑战,这个活动刚开始是高尔夫球员为支持宠物慈善发起的。在短短几周内,冰桶挑战成为为肌萎缩性脊髓侧索硬化症(ASL)病人和有关公益组织筹集善款的要紧活动。肌萎缩性脊髓侧索硬化症一般被叫做葛雷克氏症,是以过去患有此症的一位棒球运动员的名字命名的。

One common stipulation4 gives 24 hours to complete the dare from the time they are nominated; otherwise, the participant has to donate at least $100 to the ASL Association.

被提名者要在被提名后的24小时内完成挑战,不然就要向ASL协会捐出至少100USD。